Serasoft Serum shampoo and conditioner is the first generation shampoo* in Indonesia that contains DGA Serum. DGA Serum is an active ingredient created with Japanese technology that is able to effectively repair and nourish hair from the inside out. Natural ingredients contained in each variant can overcome various hair problems The natural ingredients contained in each variant can overcome various hair problems. The Home Tester Club survey results stated that 9 out of 10 women in Indonesia* agree that Serasoft Serum Shampoo and conditioner can make hair stronger and reduce hair loss since the first use.